# Jo Bergstrom > Fresh ideas for small brands that want to be epic. ## Posts - [How to brief a copywriter: 10 step guide and FREE download](https://jobergstrom.com/how-to-brief-a-copywriter-10-step-guide-and-free-download/): Well-crafted copy is a key component of your company’s marketing strategy. It has the power to sway your audience, persuade them to take action and, ultimately, drive sales. To ensure your copywriter delivers top-notch content, you need to provide them with a comprehensive brief. This will help them to deliver exactly what you want. In 10 simple steps, this article explains what you should include in a copywriting brief. Afterwards, you can download my FREE Copywriting brief at the bottom. 10 steps to a copywriting brief that gets you results: Download my Copywriting Brief Template for FREE Need to brief […] - [Native English copywriter in Malaga: How to find one?](https://jobergstrom.com/native-english-copywriter-malaga-how-find/): Looking for a native English copywriter in Malaga? If so, then this article is for you. ## Pages - [About Me](https://jobergstrom.com/about-me/): Hi there! My name is Johanna, but my friends call me Jo. I’m a multilingual conversion copywriter living in southern Spain. I specialise in conversion copywriting, brand localisation, and email marketing. I get a kick out of writing copy that makes people click the “Shop Now” button. My values I’m practical and generous, and believe in great customer service. When faced with a problem, I look for solutions and always go the extra mile for my clients. My background Living in Helsinki, London and Málaga has shaped how I think and work. I’m bilingual in English and Finnish, and fluent […] - [Services](https://jobergstrom.com/services/): Marketing & Copywriting CRM/Email Consultancy English-Spanish Translations Have Questions? Let’s have a chat about your project and I’ll tell you how I can help. - [Privacy Policy](https://jobergstrom.com/privacy-policy/): Your privacy is important to us. This policy explains how we collect, use, and protect your personal information when you visit our website. - [My Portfolio](https://jobergstrom.com/copywriting-portfolio/): Conversion-focused copy that drives results Rincón Full website rewrite for a Costa del Sol holiday rental brand during a rebrand. I created conversion-focused web copy aligned with their new positioning, and now manage SEO blog content, social media and email marketing. 👉 RinconRent.com The Diamond Store Senior Copywriter & CRM Marketing Manager (9 years) Led copywriting and CRM strategy for a major UK jewellery eCommerce brand. 🏆 Winner of the UK National Blog Award 👉 See my work Also ghostwrote PR and media features, published inProfessionalJeweller.com, Cosmopolitan Magazine, Evening Standard, Daily Express, Hello Magazine. Iberian Hideaways Ongoing support for a boutique […] - [Contact Me](https://jobergstrom.com/contact-me/): Let’s talk about your project! The first consultation is on the house. 💬 WhatsApp +34 620 12 90 59 📧 Email hola@jobergstrom.com Message Me 📍Location Fuengirola, Spain (GMT+1) 🕙 Opening Times Mon 10 am – 5 pmTue 10 am – 5 pmWed 10 am – 5 pmThu 10 am – 5 pmFri 10 am – 3 pmWeekends closed 👉 See bank holiday closing times - [Translation](https://jobergstrom.com/translation/): Your website and brand in English, Spanish or Finnish. With flare. Web & Brand Translation and Localisation Spanish ⇔ English ⇔ Finnish Get in touch Send me a question or book a free consultation. - [Reviews & Awards](https://jobergstrom.com/awards-reviews/): Passion led me here. I walk the extra mile for every client and every project. Reviews ⭐⭐⭐⭐⭐ “I approached Johanna off the back of a couple of articles she had written. She offered a non engagement sample of the style and tone of voice I was looking for… I instantly knew I was on the money with her… The text flowed seamlessly, the narrative was spot on and the message was exactly what I was looking for… I would highly recommend Johanna.” – Rachid Taibi, The Upright One Design Agency, UK ⭐⭐⭐⭐⭐ “She is a fantastic writer. I mean if […] - [Copywriting & Marketing](https://jobergstrom.com/copywriting/): Put your brand in the spotlight with persuasive words and marketing strategies. Web & Copywriting 👉 Click here to view samples of my work. Social Media 👉 Click here to view samples of my work. Email Marketing 👉 Click here to view samples of my work. Get in touch Send me a question or book a free consultation. - [CRM & Email Marketing](https://jobergstrom.com/crm-email-marketing-consultancy/): Lifecycle marketing management with tremendous ROI. Services 🤓 Klaviyo, Hubspot, Mailchimp consultations 🚀 Lead generation – Forms, competitions, cross-channel ⚙️ Platform migration 🔥 New account warming 🔄 Lifecycle management 💡 Campaign calendar ideation 💌 Newsletter campaign creation 🤝 Designer & Developer liaison 🛒 Flows – Order, welcome, cart, winback 👤 Lists – Segments, growth, sunset 📈 Data – A/B testing, reporting, optimisation Get in touch Send me a question or book a free consultation. - [Home](https://jobergstrom.com/): I bring clear messaging and structure to your marketing Conversion copywriting, CRM management and brand localisation in English and Finnish My Work Portfolio Marketing & Copywriting Translations Reviews & Awards My Process 1. Understand your goals and the essence of your brand. 2. Identify strategies to captivate your audience. 3. Create clear, relevant and engaging content and campaigns. 4. Help you attract more clients and boost your sales. About Me “Work is always great! Couldn’t ask for any better! Great person. Very responsive to client’s needs!” — Wilson, Urban Parenting Magazine Let’s work together. - [Blog](https://jobergstrom.com/blog/): This is just a short excerpt about your blog. [comment]: # (Generated by Hostinger Tools Plugin)